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Sunday, 19 April 2009

Garage Doors? ...Watch This Space. Customers do!


Built in 1900 The Bridge Inn, at Port Sunlight on the Wirral, is a large and beautiful Tudor-esque style pub with a maze of corridors and servants quarters beneath. Being a historical village, bold and colourful A-Boards are probably inappropriate for putting out key messages. Besides, even illustrating the pubs only A-Board in a traditional black and white style still did nothing to solve the problem of the wind blowing it across the road!

Solutions:



Exterior Garage Doors... A perfectly large double garage frontage painted black and crying out for some traditional looking mural illustration which could incorporate promotional messages, chalkboard style, and could be changed over time.



A mural illustration such as this would normally cost somewhere around £100 or so.

Two 60's style round white planters outside were panelled square with chalkboard illustrations applied to each side in a traditional black and white style

These additions in no way detract from the overall aesthetic, but do provide a talking point for customers.

Try and look for opportunities to enhance the pub's message around the exterior. While I'm not suggesting we saturate every available space with promotional material, passers-by appreciate smart looking creative concepts, and it can be great fun finding new and unusual ways to put out your key messages!


Close-up view of the garage doors' mural illustration:



Click here for a larger view

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Employing professional Chalkboard Illustration services can increase turnover anywhere between 10% - 100% ! Attract the right attention through projecting a friendly professional image, by using professional artists who specialize in Pub Chalkboard Illustrations.



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